COMPREHENSIVE STUDY ON ONLINE REPUTATION MANAGEMENT SOFTWARE Industry

COMPREHENSIVE STUDY ON ONLINE REPUTATION MANAGEMENT SOFTWARE Industry Reputation management refers to influencing and controlling or covering up the reputation of a person or group. Originally a public relations term, the growth of the internet and social media, along with reputation management companies, have made search results a central part of an individual or group's reputation. Online reputation management, sometimes abbreviated as ORM, focuses on managing the results of the product and service search website. Ethical gray areas include mugshot removal sites, artificial turf customer review sites, censoring negative complaints, and using search engine optimization tactics to influence results. Get Sample PDF Some of the key players of Online Reputation Management Software Industry : BirdEye Inc, Brandyourself.com, Inc, BrightLocal, Chatmeter, Hootsuite, LocalClarity, Qualtrics, Reputation.com, Inc., Vendasta, Yext With extensive developments in this area of public relation...